Bright Ideas for Venue Dark Days: Programming Beyond Concerts

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In order to keep the lights on, more and more venues are looking beyond concerts and getting creative with programming. In this edition of Live U, "Bright Ideas for Venue Dark Days: Programming Beyond Concerts," we will look at creative ways to program your room, the value of developing partnerships across diverse communities, executing your own concepts and the delicate balance of risk / reward.

Discover inspiration in this session with Ruben Ramalheiro (True North Sports and Entertainment), Garret Louie (Fortune / GMAN & RIZK), Marshall Feit (Marigold Centre) and Diana Cerovich (Biltmore Theatre), moderated by Abigail Smith (Haven Music Hall).

Our Moderator:

ABIGAIL SMITH:

Abigail Smith is a venue owner, music industry worker, and bartender in Saint John, New Brunswick. With a background in DIY music festivals and community-informed event curation, Abigail and business partner Sidney Foy opened small music venue Haven Music Hall in October 2023.

Our Panelists:

RUBEN RAMALHEIRO:

Ruben Ramalheiro’s time in the music industry extends beyond what many might guess his age to be. In 2007, he started as a promoter representative for The Union Ltd. This role paved the way for further opportunities in production and promotion with industry giants such as Live Nation, AEG Live, Just for Laughs, and more. His notable achievements include co-producing JUNOfest in 2014, where he successfully orchestrated the performances of over 125 Canadian bands across various stages in Winnipeg. Since 2016, Ruben has held the position of Director of Live Entertainment at True North Sports and Entertainment. In this capacity, he has been instrumental in bringing international acts to the Burton Cummings Theatre, one of Winnipeg’s landmark venues.

GARRET LOUIE:

Having a strong passion for art, entertainment and culture has led Garret Louie to grow and maintain businesses in fashion and music. From founding Timebomb Trading Inc./Fbomb Trading Inc. to Fortune Sound Club, Livestock, NLA Agency, TAIKAN and GMAN & RIZK, he's had the chance to work with a variety of brands and people to expand the fashion, music and art scene in Canada and beyond.

MARSHALL FEIT:

Marshall Feit is the executive director of the Marigold Cultural Centre in Truro, Nova Scotia. Marshall’s focus is on developing the capacity of what our rural communities are capable of as centres of diverse cultural production. Raised across Atlantic Canada, Marshall has done graduate work in American Literature at the University of New Brunswick and sits on the Debut Atlantic board as well as the Creative Nova Scotia Leadership Council.

DIANA CEROVICH:

Current Owner & Chief Operating Officer of Biltmore Theatre in Oshawa since 2021, Diana Cerovich has over a decade of experience in the live entertainment industry in a variety of roles. Dividing her time between spearheading management operations at her 536 capacity venue and as a mother to both her bio and bonus children, Diana's passion and drive is focused on growing the Biltmore Theatre brand while spotlighting music, arts & culture in her local community.

This project is supported by FACTOR, the Government of Canada (gouvernement du Canada), and Canada’s private radio broadcasters. This project is also supported by Ontario Creates.

Bright Ideas for Venue Dark Days: Programming Beyond Concerts

July 10, 2024
Canada